After watching this and the video after on twitter, I must make a comparison to my observations so far about marketing your brand online. Keeping a positive yet realistic attitude helps people not be intimidated. Next the less is more factor seems to work really well when dealing with online relations, people tend to be turned off by boastful or elaborate stories. Last but not least show interest in your online community so you can identify your supporters by the type of response received.
What are the most effective tips for advertising on the net?
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